RENEWAL AGENT — Q&A
Q: When does the Renewal Agent start tracking a contract? 180 days before the contract end date. At 180 days:
- Contract enters the renewal pipeline
- Renewal health composite score calculated (1–100)
- Projected ARR flagged in the forecast waterfall
- 180 days: added to pipeline, AM notified
- 120 days: health score calculated, upsell opportunity flagged to AM
- 60 days: escalation if renewal quote not sent
- 30 days: daily CFO briefing item
- 14 days: urgent — immediate CFO + AM action
- 7 days: critical — CFO, AM, and senior leadership
Q: What happens when a contract expires without renewal confirmation? Fincelo never shows “Expired” if renewal intent has been flagged. Instead, it activates a configurable grace period (30/45/60 days). ARR is marked “At Risk — Grace Period” in the waterfall (not churned). Three gap billing options are presented to the CFO:
- Bill the gap period at the existing rate
- Extend the expiring contract by the gap period
- Mark as goodwill — no invoice for the gap
Q: What is the renewal health composite score? Score 1–100 calculated from 5 factors:
- Payment score: 30 points max
- Product usage (logins, feature adoption): 25 points max
- QBR / executive engagement: 20 points max
- Support ticket sentiment: 15 points max
- Contract tenure: 10 points max

